01.06.2012 to 03.07.2012
MQ Point Designer of the Month June: EVA BLUT
FASHION & DESIGN
MQ Point Designer of the Month June: EVA BLUT
in the context of \"MQ Summer of Fashion\"
Date: Fri, Jun 1 to Tue, Jul 3, 10:00-19:00
Venue: MQ Point
Founded in 1998, Vienna-based accessory label EVA BLUT stands for innovative and conceptual fashion and accessory design.
The label embodies effortless chic by combining clever design solutions with high-end manufacturing techniques for the urban user of today.
Its mastermind and founder Eva Buchleitner has been exploring the interaction between fashion and product design for the past 12 years in numerous collections and collaborations. Her unique approach has been successfully showcased in international festivals, exhibitions and workshops in the fields of fashion, art, design and architecture. Next to developing her own collections, Eva Buchleitner also teaches accessory and product design at the Fashion Institute Vienna in the castle Hetzendorf. She is a founding member of the independent fashion designer platform www.austrianfashion.net, which features up-do-date newsfeeds on progressive fashion and design.
In 2008, EVA BLUT shifted her focus back to accessory design and launched a new line of conceptual purses, which she expanded one year later to include carefully thought out bags and belts. Her aim is clear: to create smart, versatile yet elegant objects that fulfill the highest demands both to quality and design. The objects she creates all share a playful and tactile dimension that invites its users to explore and be surprised.
A thread that runs through her collections is the mix of genuine leather with state-of-the-art technical fabrics and sophisticated material effects. These combinations add an energetic and contemporary feel to the recognizable items that is desirable to both women and men. The attention to detail paired with its cutting-edge design guarantee a sophisticated functionality that is sure to make EVA BLUT’s designs one of the classics of tomorrow.
EVA BLUT – ACCESSORIES is sold in selected stores throughout Europe and Asia.
www.mqpoint.at